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The History of the Longaberger Basket Company

The Longaberger Company's rich history began in 1919 when J.W. Longaberger began working for the Dresden Basket Factory in Dresden, Ohio. Being a quick learner with a natural aptitude he soon grew quite skilled in the art of basket making. Over time he mastered the tight weaving style that became his trademark. When the factory closed due to the Great Depression he took a job at a paper mill. However J.W. had found his calling and he continued to make baskets in his spare time. In 1936, J.W. and his wife Bonnie Jean accumulated enough money to buy the closed Dresden Basket Factory. They reopened the factory and named it The Ohio Ware Basket Company. This was a reference to the ware baskets that the Dresden Basket Factory had previously manufactured for the pottery industry.

Many years later in the 1970's, J.W. and Bonnie Jean's son, Dave Longaberger took notice that baskets were enjoying a new popularity. He asked his father if he would mind making a few baskets like he used to make in years past. J.W. made a dozen and Dave took them to a neighboring town. They were an immediate hit and a new family business was born. Dave founded J.W.'s Handwoven Baskets in honor of his recently deceased father. As the baskets grew more and more popular the company soon expanded to a larger manufacturing facility.

The unique distribution method of Longaberger baskets came about when Dave Longaberger analyzed the various sales models that the company had been utilizing. He realized that the most effective method of selling their baskets was through direct sales via home shows hosted by sales consultants. This way a consultant could take the time to explain the history and craftsmanship behind each handmade basket. It wasn't long before sales exploded and these collectable baskets became extremely popular.

Longaberger basket shaped headquarters buildingThe Longaberger corporate headquarters in Newark, Ohio is a very unique building since it is shaped in the form of a basket - and not just any basket but Longaberger's most popular basket, the Medium Market Basket! Dave originally envisioned all of the Longaberger buildings to be designed this in this fashion. Sadly, he died soon after its completion and his children who now run the company decided against designing any future buildings this way - leaving this singular building as a testament to their father's vision.

Over the last several years Longaberger has expanded their product line to include purses, jewelry and pottery. These have proven to be a very popular addition to the product line.

Longaberger baskets and accessories such as wrought iron furnishings, basket liners and protectors, WoodCrafts lids, handbags and jewelry continue to rise in popularity and value. The J.W. Longaberger Collection limited edition series of baskets are especially prized as once they are retired no more are produced. The Longaberger company is truly an inspiring American success story for collectors the world over!

What you see here is a sampling of all the Longaberger baskets and other collectibles available on eBay. If you don't see exactly what you're looking for use our site search to see even more items!

Longaberger Pitcher Basket with Copper Spout and Copper Handle

Longaberger Pitcher Basket with Copper Spout and Copper Handle

$70.00

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New! Vintage Longaberger BREAD TRADITIONAL HOLLY LINER Christmas Basket in Bag

New! Vintage Longaberger BREAD TRADITIONAL HOLLY LINER Christmas Basket in Bag

$13.99

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 Longaberger Turquoise Medium Slope Basket & Acrylic Bowl *shipping included!*

Longaberger Turquoise Medium Slope Basket & Acrylic Bowl *shipping included!*

$65.00

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2005

2005 "Silver Bells" Longaberger 25th Anniversary Basket

$34.00

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Nwe Medium Longaberger Snowflake Basket

Nwe Medium Longaberger Snowflake Basket

$63.00

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Large Longaberger Picnic Basket

Large Longaberger Picnic Basket

$130.00

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Get Together Longaberger Oval Basket

Get Together Longaberger Oval Basket

$130.00

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2003 New Caroling Longaberger Basket 

2003 New Caroling Longaberger Basket 

$42.00

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Handwoven Longaberger Basket 2002 Christmas Collection Ribbon Basket

Handwoven Longaberger Basket 2002 Christmas Collection Ribbon Basket

$69.00

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Longaberger 1995 Holiday Hostess Evergreen 1 Basket Combo Green Knob 2 liners

Longaberger 1995 Holiday Hostess Evergreen 1 Basket Combo Green Knob 2 liners

$62.35

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Longaberger 1993 JW J W Collection Original Easter Basket Combo w Box

Longaberger 1993 JW J W Collection Original Easter Basket Combo w Box

$64.99

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Longaberger 2005 INAUGURAL Basket Tie On Patriotic Eagle

Longaberger 2005 INAUGURAL Basket Tie On Patriotic Eagle

$2,499.00

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Large Easter Basket w/ Cloth Liner, Tie-on Charm & Protector 1998 Longaberger

Large Easter Basket w/ Cloth Liner, Tie-on Charm & Protector 1998 Longaberger

$41.95

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Longaberger Small Charity Basket With Handle Plastic Liner American Cancer Soc

Longaberger Small Charity Basket With Handle Plastic Liner American Cancer Soc

$14.79

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Longaberger Medium Basket With Handle No Liner 🦋

Longaberger Medium Basket With Handle No Liner 🦋

$14.79

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