Longaberger Announces Seasonal Layoffs

Basket maker Longaberger Co. is making a seasonal cut to its work force and contracting out packaging operations to another Central Ohio company as it sets its course for the new year.

The Newark-based company said Monday that it has laid off 125 workers in its manufacturing division to line up staffing with a traditionally slow post-holiday season. The cuts come after a fourth quarter that met optimistic expectations, fueled by better-than-expected sales of a new football-themed line of products.

Longaberger said it hopes to recall the workers as demand increases throughout the year.

The company on Monday also announced a deal to outsource all packaging operations at its Frazeysburg fulfillment center beginning next week to Exel, a Westerville-based division of Germany-based Deutsche Post DHL. The 100 full-time employees at that facility will be offered jobs with Exel and keep seniority, Longaberger said.

The company has been working over more than a year to cut costs and stay poised for a rebound through new products and deals such as the Exel agreement. The past several years have been challenging for the company, which employed more than 8,000 nearly a decade ago and last year saw payroll drop below 1,500.

Late last year, however, the company hired direct sales veteran Robin Crossman as president and moved to temporarily boost its work force with 50 seasonal recalls.

“Maintaining flexibility with our work force enables us to meet customer needs and maintain a position of financial strength throughout the cyclical nature of our business,” Crossman said in a statement.

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Longaberger Baskets Handwoven Spoon Basket 1988 USA

Longaberger Baskets Handwoven Spoon Basket 1988 USA

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Longaberger Basket Signed 1999 Wood Lid Caddy Desk Auto Home Organizer Very Nice

Longaberger Basket Signed 1999 Wood Lid Caddy Desk Auto Home Organizer Very Nice

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EXTRA LARGE LONGABERGER 2003 BOWL BASKET W/PLASTIC INSERT LID AND TEXTILE 13 in.

EXTRA LARGE LONGABERGER 2003 BOWL BASKET W/PLASTIC INSERT LID AND TEXTILE 13 in.

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LONGABERGER BASKET 2004 WITH PLASTIC INSERT WITH LID. 9 inches

LONGABERGER BASKET 2004 WITH PLASTIC INSERT WITH LID. 9 inches

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1997 Longaberger Collectors Club Membership Basket Tall Swing Handles & Liner

1997 Longaberger Collectors Club Membership Basket Tall Swing Handles & Liner

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Vintage Handmade LONGABERGER Baskets 1990s YOU CHOOSE Dresden, OH USA

Vintage Handmade LONGABERGER Baskets 1990s YOU CHOOSE Dresden, OH USA

$10.00

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Longaberger Bowl Basket with Hard Protector/Liner and Lid - 9

Longaberger Bowl Basket with Hard Protector/Liner and Lid - 9"

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Longaberger Collectors Club May Series Mini Tulip Basket*Liner*Protector*Tie-on

Longaberger Collectors Club May Series Mini Tulip Basket*Liner*Protector*Tie-on

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Large Longaberger Basket Gathering Market Swing Handles 17

Large Longaberger Basket Gathering Market Swing Handles 17" x 12" x 5"

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Longaberger 1996 Sweetheart Bouquet Basket Fabric Liner ~ Red Ticking

Longaberger 1996 Sweetheart Bouquet Basket Fabric Liner ~ Red Ticking

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11" X 8" Longaberger Spring 2018 Lined Easter Basket in Green Sage

$60.00

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Longaberger Wood Crafts Easter Eggs in Hot Pink and Blue

Longaberger Wood Crafts Easter Eggs in Hot Pink and Blue

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Longaberger Christmas Bell Basket Wrought Iron Bell Hanger Baskets 2000 Century

Longaberger Christmas Bell Basket Wrought Iron Bell Hanger Baskets 2000 Century

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Longaberger Basket 1997 Plastic Liner Small Handwoven Preowned Original BB5

Longaberger Basket 1997 Plastic Liner Small Handwoven Preowned Original BB5

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Longaberger Homestead Woven Memories Basket  Combo green check liner protect

Longaberger Homestead Woven Memories Basket Combo green check liner protect

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